How it works
How does Appear get a local business found?
By doing, every month, the handful of things that decide whether a nearby customer sees you: a complete and active Google listing, the same details on every directory, a website Google and the AI assistants can read, and honest reviews arriving steadily. You see every step on a private page.
Weeks one and two
What happens first?
- A plain report on where you stand.How customers find you today: your Google listing, the directories for your trade (Easy Weddings and ABIA for a celebrant, hipages and Localsearch for a tradie), your website, how you rank on Google Maps for your own searches, and if any AI assistant mentions you yet.
- Your Google listing, complete.The right primary category, your website attached, your hours and your services filled in. Then a Bing listing to match.
- Your details, identical everywhere.Name, phone and area the same on every listing, so Google and the assistants can be sure they are all you.
- Your website, readable.Clear titles, structured data, your prices and real photos where you have them. We work inside your existing site and leave its design alone.
- Enquiries, counted.Your site's enquiry form keeps emailing you exactly as now, and each enquiry is counted, so your page can show whether they are rising.
- A review kit.A ready-to-send text on your phone and a card carrying your review link. Asking a happy customer takes half a minute.
Every month after
What happens every month?
- Your listing kept alive.Google posts drafted from photos and jobs you send us. Nothing goes up until you approve it on your page with one tap. Want them to go live by themselves three days after drafting? Say the word.
- Fresh photos and an answered questionon your listing.
- One more page on your site, every other month.An area you serve, a venue or site you are often at, or a finished job, crediting the photographer where there is one.
- Your details comparedwith every directory listing each month, and corrected wherever one has slipped.
- A reminder when new reviews stop coming in.The asking stays yours.
What will I see?
A private page at a link only you have, updated weekly.
Enquiries
this month against last month, counted from your own form
Google reviews
how many, the rating, and how recent
Google Maps
where you sit for the searches we agreed, read weekly
AI assistants
how many of your customer questions name you, read monthly
What your private page shows. No numbers here, on purpose: they are yours, and we only show real ones.
Your searches
Which searches does Appear work on?
Yours, agreed with you at the start: your area, the places you work, and the kinds of jobs you want more of. Google Maps shows three businesses for a search and an assistant names a few, so "top of the city" for everyone is not a promise anyone can keep. A specific search for a specific business is something we can work on and measure.
Other businesses near you may use Appear too; when they do, we say so. Exclusive rights to a region can be arranged, in writing, at a separate price. And we limit the number of clients in any one city.
What does Appear never do?
- Promise rankings. Nobody controls Google or the AI assistants.
- Write reviews, or offer anything in return for one.
- Reply to your customers, or change your number or how calls reach you.
- Put anything on your listing or site that did not come from you or a public record.
- Take ownership of your listing, domain or Search Console. We are added as a manager; you stay the owner.
The price
What does it cost, and how do I stop?
Appear
$250 + GST a month
$275 a month in total. No contract: stop any month with two weeks' notice. Your listing, your domain and your accounts stay in your name.
- Your Google listing completed, then kept active every month
- Your details matched across Google, Bing and the directories that count for your trade
- Your site made easy for Google and the AI assistants to read
- A review kit, and a nudge when reviews go quiet
- A new page on your site every second month
- Your private page: Google Maps weekly, AI answers monthly
Prices in Australian dollars. No ranking promises, no lock-in contract.
Paid monthly in advance, invoiced each month and due within seven days. Stop with 14 days' notice; the month you have paid for runs to its end, and everything we set up stays yours.
Questions
Before you start
How long before I see a difference?
The listing and directory fixes land in the first two weeks, and your page shows them as they do. How fast searches respond depends on your area and your competition, so we do not put a date on it. You will see the numbers either way.
Do you need access to my website?
Yes, to make it readable and to add a page every second month. We agree how at the start: a login of its own, or working alongside whoever looks after it now.
What do you need from me?
Manager access to your Google listing (your page shows how, step by step), a few photos of your work now and then, and a tap to approve each post.
What happens if I stop?
Give 14 days' notice. Your listing, your reviews, your domain, your Search Console, your photos and your words all stay yours, because they were in your name all along.
Start with the free check
Find out whether AI and Google know your business.
Two minutes for your website basics, then the AI and Google Maps read by email.